Master´s Degree in Designs, Development and Marketing of Videogames

2025/2026 · 120 credits

What you learn

The Master's degree provides comprehensive training that covers every stage of the video game development process, from initial concept to market launch. You will learn how to:

  • Transform creative concepts into viable projects;
  • Design mechanics, characters, narratives and immersive experiences
  • Develop professional prototypes and technical implementations
  • You will also understand the keys to marketing and positioning a digital product
  • Work in multidisciplinary teams to simulate the reality of the industry

Our goal is to help you become a versatile and creative professional who is ready to excel in this ever-growing sector.

Professional and academic career

By the time you complete your master's degree, you will be ready to pursue a variety of professional roles within the industry:

🎮 Design and creation 
  • Game/Level designer 
  • Narrative Design
  • UX/UI Design
  • Conceptual artist, technician, 2D/3D or animator 

💻 Programming and development 
  • Motor, AI, physics, interface or graphics programmer
  • Tool Developer
  • Technical designer 

📢 Marketing and industry 
  • Marketing and launch specialist for video games
  • Production & Product Management
  • Business and Data Analyst
  • Monetization Specialist

🧭 Other opportunities 
  • Entrepreneurship in indie projects
  • Creative and digital consulting
  • PhD or university research

Professional environment

The skills acquired through the Master's Degree in Video Game Design, Development and Marketing are applicable in a wide range of professional environments, including video game development studios, technology companies, digital communications agencies, audiovisual production companies, and innovation departments. Students who have mastered skills in design, programming, art, user experience and interactive product management can integrate into multidisciplinary teams and participate in all phases of digital project development. These skills are also applicable to emerging sectors such as virtual and augmented reality, virtual production, simulation, serious games and gamification, where demand for creative and technical professionals continues to grow.


Professional and academic career

By the time you complete your master's degree, you will be ready to pursue a variety of professional roles within the industry:

🎮 Design and creation 
  • Game/Level designer 
  • Narrative Design
  • UX/UI Design
  • Conceptual artist, technician, 2D/3D or animator 

💻 Programming and development 
  • Motor, AI, physics, interface or graphics programmer
  • Tool Developer
  • Technical designer 

📢 Marketing and industry 
  • Marketing and launch specialist for video games
  • Production & Product Management
  • Business and Data Analyst
  • Monetization Specialist

🧭 Other opportunities 
  • Entrepreneurship in indie projects
  • Creative and digital consulting
  • PhD or university research

Companies and institutions involved

The Master's Degree in Design, Development and Marketing of Video Games involves collaboration with video game studios and other industry partners, who actively contribute to students' training. Thanks to these partnerships, students can undertake professional internships, receive specialised mentoring, and gain first-hand experience of how the industry operates. Some of the companies and institutions that are part of this collaboration network are listed below: 
  • Acadevi (Canarian Association of Video Game Developers)
  • Acariño Games  
  • Antaruxa
  • Aruma Studios
  • Baroque Decay  
  • Celtic Rain
  • Digital Monster Collective 
  • Digital Sun Games
  • Fiction Productions
  • Fundación Museo do Videoxogo de Galicia
  • Hyliacom Creative Communication
  • Gammera Nest
  • Ilux Technologies
  • Infinite Thread Games
  • imaxin|software
  • Iseltec
  • Maxina 
  • Pentakill
  • Red Mountain
  • Tsunoa Games 
  • Videoxogo.gal (Galician Association of Video Games and Interactive Content)

Planning for teaching

The two-year Master's Degree in Video Game Design, Development and Marketing is a face-to-face programme that aims to reproduce the entire industrial process of creating a video game, from initial conceptualisation to market launch, in an academic setting. The curriculum is organised so that students progressively advance through all stages of development, combining theoretical and practical training with teamwork. The languages used for teaching are Spanish and Galician.

In the first year, students focus on project feasibility, design and planning, preparing a comprehensive Game Design Document to inform subsequent development. In the second year, students address the processes of production, implementation and marketing, using game engines and professional tools. The programme culminates in a final project for the Master's degree and an internship in a company.

The programme is designed to accommodate a variety of profiles, both technical and artistic, fostering multidisciplinary teams that mirror the real-world environment of the sector. To this end, the degree offers two optional specialisations:

  • 3D Art and Creation, which focuses on developing the visual and artistic elements of video games, and
  • The other specialisation, Advanced Programming and Applications, is oriented towards the technical and functional implementation of the product.

Students can choose to specialise in one of these areas or combine them to suit their interests. Thanks to this flexible structure, students can develop complete projects without having to master all areas, making use of the resources available in commercial engines. The programme culminates in the creation of a functional, professional-quality prototype, preparing students for their entry into the sector.

Study structure

The masters are organized by modules. Click on a module for more information.

  Guide Type QTR. credits
Strategic Marketing of Video Games Compulsory 1st 6 ECTS
Brand Design and Development Compulsory 1st 6 ECTS
Video Game Operative Marketing Compulsory 1st 6 ECTS
Legal Aspects of Video Game Development Compulsory 1st 3 ECTS
Enterprise and Entrepreneurship Compulsory 2nd 3 ECTS
  Guide Type QTR. credits
Narrative Design Compulsory 1st 3 ECTS
Computer Graphics Fundamentals Compulsory 1st 3 ECTS
Video Game Design Workshop 1 Compulsory 1st 3 ECTS
Character Design Compulsory 2nd 3 ECTS
Gameplay Design Compulsory 2nd 3 ECTS
Environment Design Compulsory 2nd 3 ECTS
Level Design Compulsory 2nd 3 ECTS
Interface Design Compulsory 2nd 3 ECTS
Video Game Design Workshop II Compulsory 2nd 3 ECTS
  Guide Type QTR. credits
Level Develpment and Visual Programming Compulsory 1st 6 ECTS
Character Development I. Appearance Compulsory 1st 3 ECTS
Character Development II. Behaviour Compulsory 1st 6 ECTS
Interface Design and User Experience Compulsory 1st 3 ECTS
Video Game Development Workshop Compulsory 1st 3 ECTS
  Guide Type QTR. credits
Video Game Programming Optional 1st 6 ECTS
2D Video Games Optional 1st 3 ECTS
Video Game Performance and Optimization Optional 2nd 3 ECTS
Advanced Video Game Programming Optional 2nd 3 ECTS
Motion Capture Optional 2nd 3 ECTS
Development for Mobile Devices Optional 2nd 3 ECTS
Simulation Optional 2nd 6 ECTS
Artificial Intelligence Optional 2nd 3 ECTS
Serious Games Optional 2nd 3 ECTS
  Guide Type QTR. credits
Work Placement Compulsory 2nd 6 ECTS
  Guide Type QTR. credits
Master's Dissertation Compulsory 2nd 9 ECTS

 BOE with syllabus (PDF)

Teachers

The study is taught by the following teachers:

The masters are organized by modules. Click on a module for more information.

Student mobility

UDC holds student mobility agreements with universities and other third-level institutions across four continents. Students are offered several opportunities each year to apply to study abroad in one of these centres (for a single term or for a whole year), with the guarantee that all credits obtained will be duly recognised in their academic record upon their return.

For each round of applications, the University publishes the list of exchange options available to students and, where relevant, the specific conditions associated with each. Students may also apply to the University for funding for international work experience placements and internships.

Work experience placements are accredited in the student's academic record and the European diploma supplement. Students are free to decide in which host company or academic institution within the EHEA they wish to carry out their placement. To assist them in their search, the University has created an online noticeboard with jobs postings and other news.

Work-study placements in A Coruña are arranged by the International Relations Office (ORI) of the UDC in collaboration with the international relations coordinators in the student’s home university. The general entry criteria, rights and obligations of students, and admission and acceptance procedures for the programme, are regulated by the UDC Mobility Policy.