Degree in Bussiness Administration

2023/2024 · 240 credits

Quality assurance

All UDC centers have a Internal Quality Assurance System (IQAS), verified by the Agency to Calidade do Sistema Universitario de Galicia (ACSUG) and ANECA in FIDES programs and AUDIT, respectively, and in accordance with the standards and Guidelines for Quality Assurance in the EHEA. Within IQAS centers integrate all their degrees and masters. IQAS procedures established who and how to follow up and monitoring of the results and the student's learning process in the titration, establishing coordinating bodies and mechanisms, evaluation and continuous improvement of the studies, which are the academic comittee and the quality assurance commision of center.

This study is provided at a center that has certified the implementation of the IQAS.

Learning outcomes

The IQAS establish how UDC centers measure and analyze the learning outcomes. To do the IQAS uses rates and global indicators for assessing the quality of training provided. Included among the results, in addition to the fees included in the title verification reports (efficiency rates, graduation and dropout), assessment rates, success and performance. We compare the results obtained in the title with the center's results for each indicator.

Academic years results

Quality assurance

To ensure that the title is developed in accordance with the verification report presented the center conducts an annual monitoring report in accordance with the procedures of the center IQAS and results. This report is reviewed by the ACSUG, external evaluation agency.

The outcome of this analysis will emerge corrective actions and improvement proposals that achieve the intended objectives and the improvement of the degree.

Committees

In order to ensure proper standards and quality at UDC, an academic management committee and a quality assurance committee are appointed for each faculty/school. In addition to, each faculty/school will be able to establish a specific academic management committee of the study.

Lema Fernández, Carmen Socorro
Presidenta
López Martínez, Iván
Vicepresidente
Abeal Vázquez, José Pablo
Vicepresidente
Alló Pazos, María
Vicepresidenta
Blanco Louro, Amalia
Secretaria
Montes Solla, Paulino
Vocal PDI
Álvarez Domínguez, María América
Vocal PDI
Mirás Araujo, Jesús
Vocal PDI
Rodríguez Fernández, María Magdalena
Vocal PDI
Núñez Yuste, Hugo
Vocal Estudiante
Roget García, Verónica
Vocal Estudiante
Varela Torres, Susan Nicole
Vocal Estudiante
Olivares Sanz, Elena
Vocal PAS
Sánchez Sellero, María Carmen
Vogal Coordinadora de Título
Varela Candamio, Laura
Vogal Coordinadora de Título
Suárez Massa, María Isabel Ana
Vogal Coordinadora de Título
Lagoa Varela, María Dolores
Vogal Coordinadora de Título
Fernández Rodríguez, María Teresa
Vogal Coordinadora de Título
Gago Cortés, María Carmen
Vogal Coordinadora de Título
Calvo Babío, Nuria Begoña
Vogal Coordinadora de Título
Currais Nunes, Luís Claudio
Vogal Coordinador de Título
Nodar Vázquez, José
Administrador del centro
Lema Fernández, Carmen Socorro
Presidenta
López Rodríguez, José
Vicepresidente
Blanco Louro, Amalia
Secretaria
Martínez Filgueira, Xosé Manuel
Vocal PDI
Longarela Ares, Ángeles María
Vocal PDI
Puime Guillén, Félix
Vocal PDI
Enríquez Díaz, Joaquín
Vocal PDI
Gómez Suárez, Manuel Alberto
Vocal PDI
Blanco Ameijenda, Francisco Enrique
Vocal Estudiante
Rodo Suárez, María Vanessa
Vocal PAS
Sánchez Sellero, María Carmen
Vogal Coordinadora de Título
Varela Candamio, Laura
Vogal Coordinadora de Título
Suárez Massa, María Isabel Ana
Vogal Coordinadora de Título
Lagoa Varela, María Dolores
Vogal Coordinadora de Título
Fernández Rodríguez, María Teresa
Vogal Coordinadora de Título
Gago Cortés, María Carmen
Vogal Coordinadora de Título
Calvo Babío, Nuria Begoña
Vogal Coordinadora de Título
Currais Nunes, Luís Claudio
Vogal Coordinador de Título
Nodar Vázquez, José
Administrador del centro

Study facts

Study data

Students enrollment Period Value
Students count 2023/2024 829
Men 2023/2024 487
Women 2023/2024 342
Credits enrolled Period Value
Total enrolled credits 2023/2024 44,830
Credits on 1st enrollment 2023/2024 32,740
Credits on 2nd enrollment 2023/2024 7,644
Credits on 3rd enrollment and above 2023/2024 4,446
% credits repeated 2023/2024 26.97
Academic results Period Value
Average credits by student 2023/2024 54.07

Centre data

Student enrollment Period Value
Students count 2023/2024 1,556
Men 2023/2024 939
Women 2023/2024 617
Credits enrolled Period Value
Total enrolled credits 2023/2024 83,010
Credits on 1st enrollment 2023/2024 60,460
Credits on 2nd enrollment 2023/2024 13,990
Credits on 3rd enrollment and above 2023/2024 8,556
% credits repeated 2023/2024 27.16
Academics results Period Value
Average credits by student 2023/2024 53.35

Study data

Students enrollment Period Value
Students count 2022/2023 870
Men 2022/2023 499
Women 2022/2023 371
Credits enrolled Period Value
Total enrolled credits 2022/2023 46,080
Credits on 1st enrollment 2022/2023 34,090
Credits on 2nd enrollment 2022/2023 7,872
Credits on 3rd enrollment and above 2022/2023 4,122
% credits repeated 2022/2023 26.03
Academic results Period Value
Average credits by student 2022/2023 52.97
Evaluation rate 2022/2023 87.21
Success rate 2022/2023 73.83
Performance rate 2022/2023 64.39
SEGUIMIENTO rates Period Value
Efficiency rate 2022/2023 83.38
Graduation rate 2018/2019 24.87
Leaving rate 2020/2021 17.84

Centre data

Student enrollment Period Value
Students count 2022/2023 1,728
Men 2022/2023 988
Women 2022/2023 740
Credits enrolled Period Value
Total enrolled credits 2022/2023 89,740
Credits on 1st enrollment 2022/2023 66,540
Credits on 2nd enrollment 2022/2023 15,030
Credits on 3rd enrollment and above 2022/2023 8,168
% credits repeated 2022/2023 25.85
Academics results Period Value
Average credits by student 2022/2023 51.93
Evaluation rate 2022/2023 85.99
Success rate 2022/2023 72.19
Performance rate 2022/2023 62.08

Study data

Students enrollment Period Value
Students count 2021/2022 860
Men 2021/2022 494
Women 2021/2022 366
Credits enrolled Period Value
Total enrolled credits 2021/2022 45,470
Credits on 1st enrollment 2021/2022 35,000
Credits on 2nd enrollment 2021/2022 7,554
Credits on 3rd enrollment and above 2021/2022 2,916
% credits repeated 2021/2022 23.02
Academic results Period Value
Average credits by student 2021/2022 52.88
Evaluation rate 2021/2022 87.2
Success rate 2021/2022 72.23
Performance rate 2021/2022 62.99
SEGUIMIENTO rates Period Value
Efficiency rate 2021/2022 83.46
Graduation rate 2017/2018 24.8
Leaving rate 2019/2020 19.28

Centre data

Student enrollment Period Value
Students count 2021/2022 1,793
Men 2021/2022 1,021
Women 2021/2022 772
Credits enrolled Period Value
Total enrolled credits 2021/2022 92,950
Credits on 1st enrollment 2021/2022 71,800
Credits on 2nd enrollment 2021/2022 14,620
Credits on 3rd enrollment and above 2021/2022 6,533
% credits repeated 2021/2022 22.76
Academics results Period Value
Average credits by student 2021/2022 51.84
Evaluation rate 2021/2022 84.24
Success rate 2021/2022 71.67
Performance rate 2021/2022 60.37

Facts by subject

Success Not success Not presented

1st year

Principles of Microeconomics
132
96
21
Economic History
116
73
20
Sociology
178
18
12
Financial Operations Analysis
189
120
12
Principles of Macroeconomics
148
53
33
Statistics I
139
76
33
Business Law
148
17
30
Business Economics: Management and Organisation
151
33
21
Mathematics I
104
197
24
Mathematics II
89
183
65

2nd year

The Spanish and World Economies
142
41
17
Microeconomics. Markets and Competition
104
43
13
Financial Accounting I
109
47
7
Statistics and Introduction to Econometrics
129
28
7
Introduction to Marketing
131
18
7
Economic Policy
129
19
14
Macroeconomics and Business Environment
102
59
14
Financial Accounting II
69
83
31
Econometrics
86
69
18
Investment Theory
126
63
34

3rd year

Finance Theory
110
34
6
Management Accounting
84
17
12
Economic Analysis of Organisations
100
29
11
Market Research
110
26
4
Strategic Management and Business Policy I
97
15
12
Public Finance: the Tax System
109
29
8
Advanced Accounting for Corporations
109
43
42
Information Systems for Business Financial Management
99
8
5
Organisational Design
106
1
3
Commercial Distribution
116
16
10

4th year

Spanish Public Finance: the Tax System
161
69
17
Executive Financial Reporting
139
27
7
Strategic Management and Business Policy II
135
57
26
Financial Planning
124
45
8
Marketing Management
157
1
0
Final Year Dissertation
162
0
164
Consumer Behaviour: Products and Brands
13
0
2
European Industrial Economics
13
0
0
Public Finance: Advanced Business Taxation
2
0
2
Information Systems Design
10
0
2
Work Placement
102
0
14

Success Not success Not presented

1st year

Principles of Microeconomics
119
85
19
Economic History
155
27
22
Sociology
154
25
5
Financial Operations Analysis
85
158
21
Principles of Macroeconomics
129
43
42
Statistics I
127
78
37
Business Law
147
12
26
Business Economics: Management and Organisation
130
42
11
Mathematics I
92
167
36
Mathematics II
81
165
52

2nd year

The Spanish and World Economies
95
101
14
Microeconomics. Markets and Competition
76
50
22
Financial Accounting I
102
55
7
Statistics and Introduction to Econometrics
120
41
8
Introduction to Marketing
123
33
9
Economic Policy
117
12
20
Macroeconomics and Business Environment
96
51
11
Financial Accounting II
126
52
34
Econometrics
139
46
25
Investment Theory
73
83
43

3rd year

Finance Theory
121
53
7
Management Accounting
121
9
3
Economic Analysis of Organisations
121
45
7
Market Research
99
31
6
Strategic Management and Business Policy I
122
15
8
Public Finance: the Tax System
138
39
9
Advanced Accounting for Corporations
127
52
41
Information Systems for Business Financial Management
133
0
7
Organisational Design
135
3
11
Commercial Distribution
123
42
12

4th year

Spanish Public Finance: the Tax System
118
72
32
Executive Financial Reporting
100
45
4
Strategic Management and Business Policy II
141
58
10
Financial Planning
114
41
13
Marketing Management
158
1
1
Final Year Dissertation
149
1
150
Consumer Behaviour: Products and Brands
16
0
0
European Industrial Economics
15
0
1
Public Finance: Advanced Business Taxation
4
0
0
Information Systems Design
14
0
0
Work Placement
90
0
11

Success Not success Not presented

1st year

Principles of Microeconomics
130
59
35
Economic History
145
43
19
Sociology
155
18
9
Financial Operations Analysis
117
126
13
Principles of Macroeconomics
120
53
28
Statistics I
135
88
43
Business Law
138
19
20
Business Economics: Management and Organisation
146
16
15
Mathematics I
63
164
18
Mathematics II
88
139
51

2nd year

The Spanish and World Economies
92
80
27
Microeconomics. Markets and Competition
201
30
11
Financial Accounting I
138
55
5
Statistics and Introduction to Econometrics
165
54
12
Introduction to Marketing
122
38
13
Economic Policy
164
11
16
Macroeconomics and Business Environment
134
37
11
Financial Accounting II
120
87
24
Econometrics
131
84
26
Investment Theory
158
56
32

3rd year

Finance Theory
123
51
4
Management Accounting
129
2
5
Economic Analysis of Organisations
110
35
4
Market Research
153
4
5
Strategic Management and Business Policy I
139
5
5
Public Finance: the Tax System
89
53
16
Advanced Accounting for Corporations
107
62
32
Information Systems for Business Financial Management
137
0
3
Organisational Design
131
1
6
Commercial Distribution
115
38
8

4th year

Spanish Public Finance: the Tax System
112
86
17
Executive Financial Reporting
113
15
5
Strategic Management and Business Policy II
184
32
6
Financial Planning
109
30
5
Marketing Management
147
1
1
Final Year Dissertation
165
0
156
Consumer Behaviour: Products and Brands
21
1
3
European Industrial Economics
15
0
1
Public Finance: Advanced Business Taxation
13
0
1
Information Systems Design
16
0
1
Work Placement
100
0
6

End of grade works

These are the end of grade works that have been read in recent academic years. For more information, visit our search engine of EOG works

Abanca's financial structure

Abusive tax practices at the international level

Agency theory in the family business

Agency theory in the family business

Agency theory in the family business

Agency theory in the family business

Albergue 'O Castelo'

Analysis about the composition of public expenditure

Analysis and research on health indicators and medical and health resources of Chinese residents

Analysis of constant innovation as a success factor. Strategy of Amazon.com

Analysis of International Legal Double Taxation

Analysis of Research, Development and Innovation of Galician companies

Analysis of sustainability in the housing sector.

Analysis of sustainable development in the fast fashion industry

Analysis of the automobile industry in Spain

Analysis of the banking sector since the 2008 crisis

Analysis of the Family Business: characteristics and real case study of BV Coruña S.L.

Analysis of the generic and sectorial environment of the backery

Analysis of the Internationalization of the Spanish Hospitality Industry

Analysis on the feasibility of a wind farm in Galicia

Artificial Intelligence in tourism marketing: Theoretical considerations and application tools

Austrian Monetary Theory and Banking Fraud

Banking crisis of 2008: origin, development and Banking Union.

Banking Sector in Spain: Recent transformations and current situation

Blockchain implementation in taxation

Brand Equity of luxury´s brands: An approach to Gucci´s case

Business Intelligence, information processing applying Big Data

Business Intelligence, information processing applying Big Data

Business model of a Food Truck

Business plan for a rural tourism house

Business Plan for Partnership Products at Nanos e-commerce

Business plan: Abarloar Navigation School

Celebration of the 20th congress of the Chinese Communist Party

Circular Economy Business Models

Circular economy. Switching towards a circular model in the EU and Spain

Citymarketing applied to region of A Coruña: the company as the main costumer

Communication through Instagram and influencers in the fashion industry.

Competition in markets based on digital platforms. Amazon as matchmaker

Consequences of Covid-19 on the organizational structures of companies

Consumer behaviour towards private label and manufacturer brands

Consumer choice through the five senses: sensory marketing

Consumer psychology: Zeigarnik effect in the market.

Conversational marketing and Artificial Intelligence: chatbot proposal for the “O Camiño dos Faros” route in A Costa da Morte (Galicia)

Corporate sustainability reporting: A case on Inditex

Crisis, restructuring and Banking Union

Development and Evaluation of a Business Plan: Road Freight Transport

Devolved taxation in Spain: budgetary evolution and regulatory analysis in key autonomous communities

Digital Marketing

Digital marketing in the fashion sector

Digital marketing: influence marketing

Digital Marketing: Social Media Marketing Management

Disability and employment in Spain: analysis of the employment situation of the group with disabilities.

Ecoalf Marketing Strategy

Ecological Cosmetics: Consumer Perception and Habits

E-commerce and taxation

E-Commerce development possibilities in a local environment

Efficiency analysis of economic-financial management of a town hall: Narón

Emotional and nostalgic marketing. Retromarketing in the fashion sector.

Energy Taxation in the European Union

Environmental Quality Certificate

Evolution of urban planning in the city of A Coruña during the second half of the 20th century. The influence of commercial activities.

Experiential Marketing Strategies, sensory and emotional in the offline and online environment. The Netflix case.

Feasibility analysis of a business project

Feasibility analysis of a company in the construction industry

Feasibility plan: Implementation of an online store for SNEAKERS N2

Feasibility study of a business plan: A hydroponic plant in Galicia

Feasibility study of a technical office dedicated to the interior design of luxury yachts

Feminist Economic Perspectives: Analysis of Policies and the Gender Gap in Europe

Financial exclusion in young population

Flexible remuneration from an organisational and fiscal perspective

From sustainable fashion to circular fashion. Case studies: Ecoalf and elPulpo

Gender inequality in the leadership of the different business sectors

Happiness at work, with a focus on the sports sector

Impact and management of teleworking in work environments

Implementation of a SICo in an SME

Implementation of an online store

Implementation of an online store

Implementation of an online store

Implementation of an online store for the sale of organic socks.

Implementation of an online store. Sale of customized athletics equipment.

Implementation of an online store. Sale of gourmet products.

Implementation of an online store. Sale of mobile phones and accessories

Inbound Marketing Strategies and Metrics. Kings League Case Study

Inheritance and gift tax in Spain

Internationalization of a frozen fish distribution company

Investment in options: Bear call spread

Investment in options: Bull put spread

Investment in options: Long strangle

Investment in options: Ratio Call Backspread

Investment in options: Ratio Call Spread

Investment in options: Short straddle compared to a short call

Investment with options: Long Iron Condor.

Loyalty strategies and digitization. Analysis of Carrefour's rewards program.

Marketing applied to the fishing sector: Asociacion de Armadores de Cerco de Galicia

Marketing strategies in the metaverse. A view from different sectors.

Mathematical-financial analysis of banking products, focused on lending

Neobanks. Comparison with traditional banking

Net wealth tax: Justification, comparative analysis, configuration and debates around IP in Spain.

Neuromarketing and its application in anti-smoking policies

Neuromarketing. Emotional marketing through Real Club Deportivo de A Coruña

Neuromarketing. Reaching the consumer through emotions.

Neuromarketing: A new way to know and reach the consumer

Neuromarketing: Theoretical approach and empirical study using databases

Omnichannel and sustainabilty challenges in food retail

Omnichannel in the fast fashion sector

Pension system in Spain and the challenge of sustainability

Perceived quality of store brands and manufacturer brands

Political Marketing and analysis of marketing strategies communication (Candidates for Mayor of Monforte de Lemos May 28, 2023)

Political marketing and social media

Promoting sustainable development through financial education. A practical study through a Service-Learning project

Psychological factors of the consumer and local commerce

Retromarketing and its application in the fashion industry

Retromarketing or nostalgia marketing. Retro on digital platforms and the Stranger Things's case.

Shiba Inu: The evolution of the value of SHIB

Social isolation and its effects on the health of the population

Social media marketing applied to emerging apparel brands

Social Media Marketing: Reputation Crisis

Social Networks as a Digital Marketing Tool for Companies

Spanish Social Security Financing

Study of the Colombian Stock Market.

Subjective well-being and the labour market in Spain: the unemployment problem.

Subprime Crisis and Current Crisis: Analysis and Prospects

Systems of political representation and electoral equity

Taxation and health. The public sector and drinks with a high sugar content

Taxation as a solution to public health problems

Taxation in the Digital Economy. A particular case: Spotify.

Territorial Marketing: Galicia Calidade

The adaptation of taxation to the advance of robotics and automation

The administrative transformation of the Terra Chá region

The banking sector since the 2008 crisis. Causes, consequences and lessons from the recession.

The big leap. The urban transition in Spain from 1950 to 1975.

The buying behavior of "millennials" towards electronics products and brands

The communication of political marketing in social networks. Vox Case

The factory delocation proccess in the textile sector and its impact on Galicia

The figure of the influencer and the role it plays in consumer behavior: an approach to the Spanish case

The financial crisis of 2008

The importance of nostalgia for the consumer.

The influence of 'celebrities' on Consumer behavior

The influence of 'celebrities' on the purchase behavior of sport brands and products

The influence of labeling on the purchase behavior: an approach to the food sector

The influence of the point of sale on consumer behavior

the influence of the point of sale on consumer behavior: an approach to department stores

The influence of the sustainable factor on the performance of investment funds

The Path to Sustainability of the Dairy Industry

The pension system in Spain

The phenomenon of the feminization of migration in the Spanish labor market.

The process of urbanization in Galicia during the pre-industrial period (1750-1900)

The purchase of store brands and manufacturer brands in the current context

The return of the interventionist State. The European Union in the face of the latest crisis.

The role of social networks in the communication strategies of companies, the example of Decathlon

The UN Sustainable Development Goals linked to the responsible economy, applied in the field of education. Study carried out in a secondary school using the SL methodology.

The value of luxury brands to consumers: Balenciaga brand analysis

The value of luxury brands: How does Hermès create value of the consumer?

Tourism Marketing and Sustainable Tourism. Case study: A Coruña

Valuation of investment projects

Viability analysis of a business project: Moas CrossFit.

Viability analysis of a business project: regional travel airline based in A Coruña

Viability analysis of a floral workshop in A Coruña

Viability plan of a timber trading company

Video game marketing: Visibility on digital platforms

Virtual teams and burnout syndrome. A study on virtual work and its impact on occupational health

Wealth taxation in modern tax systems

Wealth taxation in modern tax systems

Webrooming and Showrooming. Buying behaviour in the context of omnichannel

Webrooming and Showrooming: Consumer behavior in the context of multichannel distribution.

Women's work in the Galician canning industry from 1880 to 1959

A real experience: create a paddle club in Abu Dhabi

Analysis of a financial options combination: Long Iron Butterfly

Analysis of banking products from a financial perspective

Analysis of banking products from a financial perspective

Analysis of consumer behavior in the online environment

Analysis of living conditions through the National Statistics Institute survery

Analysis of the cryptocurrency Litecoin

Analysis of the maritime transport sector in Greece

Analysis of the publishing sector from a crisis perspective: from the atom to the bit

Applied analysis of an strategy based on financial options: Short Put Butterfly

Approach to Equal Opportunities. Incidence in the Spanish labor market

Are we prepared for sustainable mobility?

Attitudes towards social entrepreneurship. The case of the Faculty of Economics and Business of the Universidade da Coruña

Attracting the consumer through the senses: merchandising of bulk stores

Automobile maintenance and repair workshop

Balance scoreboard for a logistic company

Banking crisis and restructuring of the financial system

Banking sector in Spain : Recent transformations and current situation

Bases for the definition of a marketing plan for an animal shelter

Bases for the development of a marketing plan to promote municipal sports activity

Brand equity of luxury brands: A study of Louis Vuitton

Brand equity to the consumer: Decathlon case study

Brand value to the consumer: Nike brand study

Business plan: electric car sharing in Galicia

Business plan: sneakers store

Challenges of the spanish financial system

Circular economy

Comparative analysis of investment in housing and investment in funds

Competition in markets based on Digital Platforms

Competition in the digital platform market: Fashion sector

Consumer behaviour and digitization. Trends from Covid-19

Corruption in Spain, data and economic significance. Ethics and morals of corruption

Cost systems applied to the hotel sector: A practical simulation exercise

COVID-19 impact in Professional Football League

Creation of companies. The importance of financial education

Crisis and reform of the banking system in Spain

Criteria and segmentation strategies of private labels in the food industry: the case of Carrefour

Current poverty and social exclusion in Spain: a Enquisa de Condicións de Vida no ano da covid-19

Depletion of Corunnian Bay: Study of the urban and port development and economic influence of Port of A Coruña in the city´s life

Development and evaluation of a business plan: Florist's shop

Digital business and marketplaces

Digital marketing and streaming platforms. Twitch

Digital marketing and the figure of the influencer in social networks. Ibai Llanos case

Digital marketing, social networks and consumer behavior

Digital Marketing. Social networks and influencers

Donald Trump 2016 political campaign

Economic Development in Rural Galicia: Viability Plan for an Equestrian Sports Complex

Economic-financial analysis of Gadis and Froiz

Economic-financial analysis of the Hotel Sector

End of the Cold War, economic analysis of the consequences

Examining customer brand equity: An approach to the store brand Hacendado

Experiential, sensory and emotional marketing strategies

Experiential, sensory and emotional marketing: an analysis in hotels and restaurants

Feasibility analysis of a restaurant: “Ke Pollos”

Financial Transaction Tax

Foreign Securities Holding Entities

Galacteum and business strategies

Galician saving banks in the second half of the nineteenth century (1842-1913)

Gastronomic Neuromarketing

Hausing Policy during the Franco regime 1939-1975

Impact of Covid-19 on automotive supply chains

Implantación de una tienda online

Implementation of an online sales store

Implementation of an online shop

Implementation of an online store

Implementation of an online store

Implementation of an Online Store

Implementation of an online store. Sale of Garum gourmet products

Implementation of an online store. Sale of padel products

Implementation of an online store. Sale of running-related products.

Implementation of an online store: Accessories for Pets

In-depth analysis of the municipal elections in the Municipality of Negreira from a political marketing point of view

Influence of advertising and sales promotions on consumer behavior

Influence of ICT on the Spanish labour market

Influencer marketing on Instagram, the new advertising strategy

Instagram as a communication tool in the luxury fashion sector. The case of Loewe and Gucci

Investing with financial options: Short Call Butterfly

Investment strategy with financial options: Bull Call Spread

Investment with financial opcions: purchased straddle

Investment with financial options: Bear spread with put options

Labour movements and social inequality in Spain between the late nineteenth century and 1936

Limitation of the deducibility of financial expenses as an anti-circumvention measure

Macroinfluencers and personal brand. Analysis of their marketing strategies for professional success

Marginal online distribution: Second-hand shopping over the internet

Marketing and advertising of influencers: the role of strategies of Instagram content creation

Marketing´s evolution in the sports world

Model of management control for a retail jewellery distributor

Neuromarketing. The importance of sensory marketing

Neuromarketing: background, current situation and future prospects

Omnichannel strategies in fashion. The Gucci case

Pension system in Spain

Perceived quality of private labels and manufacturer brands

Political Marketing, General elections November 2019

Political marketing: youth participation in politics

Portfolio selection through Markowitz model

Process of creating a brand and managing its image

Purchasing Behavior in the Circular Economy. Acceptance of Recycled Products

Purchasing behaviour of organic products in a context of lockdown

Quality of life in the European Union

Quantitative finance: derivative instruments

Research and evolution of health spending in the OECD. Case of Spain

Retromarketing and its application to the food sector

Risks and work environment versus salary and contract duration in accepting a job

Sport Marketing in the football industry. The influence of sponsorship

Strategic analysis of the textile sector

Study of an investiment strategy based on financial options: Short Synthetic Call Straddle

Study of an investment strategy using financial options: Long Put Synthetic Straddle

Sustainability: Blue Economy and social Economies

Tax on sugary drinks

Taxation and health. The public sector and high-sugar beverages

Taxation and tourism. Collaborative economy and tourism tax

Taxation in the investment area. Study on housing, shares and cryptocurrencies

Taxation of big tech in the European Union

Taxation of digital and financial transactions

Technologies for integrated inventory management in fast fashion: hybridization of points of sale at Zara

Territorial marketing: the city of Lugo

The accounting and financial information system in a SME: task automation

The adaptation of the fast fashion industry after the COVID-19 pandemic

The Circular Economy

The discounted cash flow method applied to the valuation of a hotel company

The economic impact of the 1992 Olympic Games on the city of Barcelona. Employment, transport and tourism

The German socioeconomic structure in the Weimar Republic

The impact of the Second World War in Europe. Consequences and measures for recovery and european integration

The importance of Influencer Marketing in business management

The importance of marketing in crisis situations, COVID-19 crisis

The importance of promoting financial education among young people

The importance of the domestic economy for the Sustainable Development Goals

The influence of education on economic growth. A review of the literature

The influence of the point of sale and advertising in consumer behavior: an approach to food retailing

The influence of the point of sale on consumer behavior. An approach to the fashion industry

The influence of the point of sale on consumer behavior: a study on supermarkets

The influence of the point of sale on consumer behaviour. An approach to the supermarket format.

The problem of international double taxation: Double Taxation Convention. Agreement between Spain and the United States

The process of preparing financial information applied to a hotel company

The role of marketing in crisis situations: strategic and operational role in economic recovery. Fashion sector: online and physical stores. Consumer behavior

The Role of Neuromarketing in identifying the keys to consumer behavior

The role of social media in the tourism sector: the case of TriAdvisor

The role of women in education and work

The saving banks after the 2008 banking crisis

The sharing economy in the tourism sector: tax implications of accommodation platforms

The Spanish financial system and the 2008 crisis

The use of geopolitics as a political marketing instrument. French elections

Tourism Industry and Real Estate Market. Housing Access in Lisbon

Trends and challenges of the banking system through the huge Spanish banks

Urban transformations in Galicia from the arrival of the democracy to the Covid crisis

Usefulness of audit reports. FC Barcelona case

Viability analysis of a residence for the elderly

Vigo: the beginnings of Galicia´s industrial city. The study of the city´s industrial develepment in the 1910´s

Web positioning of tourist destinations

Offer places

Offer available places last year and, for degree studies, you can also check the cut notes of those admitted by PAAU.

academic year 2022/2023
General offer 180